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Conversations with Patricia Sheridan

Today we’d like to introduce you to Patricia Sheridan.

Hi Patricia, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
My journey started when my birth mom dropped me off on a stranger’s doorstep at six years old, and I entered the foster system. One Christmas, I received a paint set and remembered being mesmerized by the palette. I had no idea what I was looking at but knew I needed more of it. From that day on, I painted everything my foster mom would let me. When I was adopted, she encouraged my mom to keep me creating, and she did just that. Growing up, I had access to any medium and wall in our house and was confident I would be a textbook designer. My mom was my biggest supporter and created an environment that consisted of exploring and trusting my creative process.

After she passed, I stopped all forms of creating and threw all my art supplies away. It wasn’t until my last semester of college that I followed the whispers and signed up for an art class and remember feeling at home. My love for messy palettes, smudged charcoal, and being surrounded by encouraging people sparked. What started as opening up my creative box led to creating for others. That scared me, but I found the courage to move forward with figuring things out. I joined a unique creative community and had access to resources galore! Before I knew it, I had greeting cards, wrapping paper, and art prints and was blessed to be on a podcast to help grow my business. If you don’t know it, I highly recommend it. It’s called Brand Therapy; anyway, everything was falling into place, and I kept having moments of courage that would help me push myself further. Those acts of courage lead me to my first licensing deal with the Orlando Science Center. A year after graduation, I decided to turn it into an actual business and become an LLC. Not even six months into becoming official, I was featured in a stationery magazine and realized just how far hard work had taken me and couldn’t stop the desire to keep creating things that brought joy to others. It was like someone lit a fire in my soul! It was exhilarating!

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
It was not smooth, and if anything, it was a hot mess; it took a lot of late nights researching, driving around town, learning paper types, and lots of tears. You know, the kind of things that one can expect when starting something new. Honestly, I loved that stage. I’m a sucker for figuring things out. The unexpected challenged that I faced was imposter syndrome, but not because of anything to do with my business or its path. Not even a year after becoming an official company, COVID happened. Surprisingly, my business was still blossoming and, if anything, was vigorous. However, a personal matter came to light that involved a restraining order on my birth brother, who believed my adopted family brainwashed me. He found me through social media, which I lighten up by saying resulted from my excellent SEO, but really, that situation turned dangerous extremely fast when the world shut down. I won’t go into crazy details but what he did took a toll on my mental health, and I started questioning if I was worthy of being a part of something so great. I felt like a fraud in every aspect of my life and thought someone like me didn’t fit into the stationery world. After speaking with a family lawyer, we decided it was best to step away from my business until the court date, four months later.

In those four months, my business pretty much came to a complete stop, and I lost a lot of what I had built for myself. At first, I ugly cried a lot but then took it as a blessing to approach things slowly and took a deeper look at my brand. I told myself I felt like an imposter because I wasn’t fully blossomed, and that was okay and that while things were slow, I might as well go through metamorphosis. I looked at reviews and took what people were saying into consideration about my work being energic and vibrant. I loved that and knew that was what I wanted to keep putting out into the world. That stepping stone allowed me to break down my brand better than I had done before, and I’m so thankful to keep building it back up more robust this time around.

Thanks – so what else should our readers know about your work and what you’re currently focused on?
I’m an artist and designer located in Winter Park, Florida. My watercolor designs are bright, energetic, full of life, and all-around joyful! I’m known for my nature-inspired hint of retro pop art and grounded creations. I love using fluid curves and creating something that says classicist with a twist. I think what sets me apart from others is my overly positive & optimistic outlook. My brand is known to be wholesome, inspiring, and a place to make genuine connections through horrible dad jokes and helping others. I share tips on watercolor techniques and color theory while encouraging people never to give up and keep working hard, and I’m proud of what I’m building.

Any big plans?
Is it weird that I love this question? I’m all about planning for the future! I’m going to continue to focus on building my portfolio, getting more licensing commissions, and building my card collection. My husband and I plan to expand our family in the future, and building that up sooner than later would make it easier on me. As for changes, I started working on a secret project at the end of 2020, and that’s a book. I have a few more chapters before the fun editing starts, but the story is about overcoming hardship by pocketing joy. I hope to inspire people to keep working hard because anything is possible, and I don’t believe someone’s past should determine their destiny. So keep an eye out for that!

Pricing:

  • Nursery Series start at $300
  • Custom Venue start at $250
  • Personal Card ranges $30-$250

Contact Info:

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