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Conversations with Stenza Daniels

Today we’d like to introduce you to Stenza Daniels.

Hi Stenza, please kick things off for us with an introduction to yourself and your story.
I graduated from The University of Central Florida in 2015 with my Bachelors in Health Sciences: Pre-Clinical, and a minor in Health Administration, Entrepreneurship, and a certificate in Leadership Studies. My goal was to go to medical school and become a dermatologist. Since I was in the 6th or 7th grade, I’ve always been fascinated with the skin and skincare techniques. I remember even telling myself back at that time that if I could be a doctor that focuses on skincare, then I wanted to be whatever type of doctor that is! After I did some research and found out that type of doctor was a dermatologist, that’s what I knew I wanted to be.

When I was in high school, I fell in love with makeup, and when I got to college, I realized that I loved to do makeup on other people as well, and I was actually pretty good at it! I’m naturally an artistic person, so the concepts of color theory, blending, and skin tones were easy for me to grasp, understand, and execute. I had become so obsessed with makeup that I realized I didn’t want to go to medical school….at least not at that time, lol. I wanted to be one of the best makeup artists in the game, and I just felt this urge to go for it!

I started officially doing makeup in 2016. I say officially because that’s when I actually started charging for it. In 2017, I decided that my niche would be bridal makeup, and I mainly started focusing on that. By the early middle of 2018, the Lord had told me to quit my job and focus on this (all jokes aside), so that’s when I became a full-time MUA, and I haven’t looked back! In 2020, I added brows to my list of services and have been loving that as well. I plan to expand further by teaching more classes (I love teaching), and I’ve considered opening a beauty school as well, but I’ll see what the Lord has to say about it first!

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
One of the biggest challenges right now is managing three businesses at one time. I do makeup and brows, but my husband and I also have a restaurant called StreetWise Urban Food in Orlando, and I’m also starting a new business called The Glam Box, which is a beauty vending machine that will provide popular last minute beauty needs in convenient locations. So I’m literally servicing my clients at my studio while simultaneously talking with brides about all their needs for their wedding day, then going home to respond to emails, run numbers for accounting with the restaurant, trying to come up with content for social media for all three businesses, dealing with taxes and inventory, and trust me, the list continues on! Some days are a little less pressing than others. But honestly, we are so blessed and grateful to God to be doing what it is that we love to do. Plus, like my husband says all the time, I’d rather be working hard like this for myself than to be working hard like this for someone else.

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I absolutely LOVE bridal makeup! A lot of other artists I work with be like “girl, we don’t know how you deal with some of these brides!” I always say that God has given me the gift of patience, lol! In all seriousness though, I have a lot of patience with brides because I understand that this is a once in a lifetime moment for them, and they just want it to be perfect. I think what helps to set me apart is my customer service. There are a million and one MUAs out there with amazing talent, but not everyone knows how to really give a quality experience to their brides. Communication is key! I can say I’ve booked so many brides not just because of my talent but simply because I actually responded to their emails! I made an effort to make them feel like a valued client and not like they owed me anything.

I also just started doing ombré powder brows in 2020, but I feel like I’m ready to take over the game now! Honestly, what has helped me to catch on so quickly with this technique are my makeup talents and artistic abilities. Drawing the perfect brow shape is really half of the battle, and I win that battle every time! I also continue to practice my shading and expand my knowledge by taking other classes, and it all has paid off tremendously.

Pricing:

  • In-Studio Makeup: $100
  • Bridal Makeup: $150
  • Ombré Powder Brows (Virgin Brows): $395

Contact Info:

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