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Life & Work with Veronica Steiner

Today we’d like to introduce you to Veronica Steiner. 

Veronica, we appreciate you taking the time to share your story with us today. Where does your story begin?
Born in Tampa, graduated from the University of Florida. I was a middle school art teacher for 11 years before I went full-time freelance artist. I’ve been painting my entire life but in the last five years, my art career really took off because of Instagram, doing artwork for craft beer labels, and working with Freehand Goods in Orlando. 

I work mostly in watercolor. Even my beer labels are hand-painted and scanned. My artwork is most recognized by my depiction of not commonly loved animals (or animals that tend to get a bad rep) because I paint them in a beautiful way instead of viscous. 

Can you talk to us a bit about the challenges and lessons you’ve learned along the way? Looking back would you say it’s been easy or smooth in retrospect?
Letting go of my teaching degree to pursue running my own business was a hard choice but I don’t regret it at all. I love what I do but it is a lot of work and I’m to a place now where I can be very picky with the jobs I accept. 

Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I am specifically known for my alligator and Florida wildlife artwork now. 

Where do you see things going in the next 5-10 years?
I see myself continuing to make art that is near and dear to my heart and fundraising for conservation. Every time I paint, I learn something new so I’m excited to see that continued growth of skill. 


  • Prints in my shop range from $30-80

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