Today we’d like to introduce you to Kayla Petrasek.
Hi Kayla, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstories with our readers?
I started off working in Pharmaceutical Sales and always taking on extra projects and initiatives in Marketing. Quickly realizing my passion for being creative and developing a brand. After many years working in sales, I decided to take a big leap into the Aesthetics industry. My husband Nathan Holz, Territory Manager for BTL Aesthetics inspired me to explore this industry further.
I started working in an Aesthetic clinic as the Clinic Manager overseeing the day-to-day flow, marketing, sales, and treatments. This drew me to the need of having a very efficient and successful digital marketing platform to drive business.
Allora Digital Marketing was born. I created my own company for the very first time. Since the start of my company, my family has been a big part of my success, supporting me every step of the way. We run ALLORA as a team and I wouldn’t have it any other way!
Presently managing many accounts and rapidly expanding, we have see exponential growth with our accounts! Also, In the works we are developing a new software for medical clinic management which will be release in early October 2022!
Can you talk to us a bit about the challenges and lessons you’ve learned along the way? Looking back would you say it’s been easy or smooth in retrospect?
By no means is starting a company easy. It takes much perseverance, strength, and resilience. Having a strong network will definitely help in getting past challenges along the way. For example, there are many Costs associated with starting a company, and usually unless you take a loan, you will need to work around the clock in multiple jobs to fund your way to success. This is my story, tenfold! I’ve had to work 3 jobs and 14-hour days to keep ALLORA Digital Marketing growing while developing a new software to launch down the road. However, at the end of the day, it all falls down to following your dreams and passion, then it’s all worth it. Big thank you to my husband Nathan Holz and son Cayden Petrasek for being the support and strength I’ve needed throughout this incredible journey!
Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I am a Digital Marketer, aka Social Media Manager. What does this mean? Complete management of all social platforms which represent and market a brand or company. I specialize in medical clinics including aesthetic clinics, and dental clinics. Allora Digital Marketing is known for producing daily exciting, educational, product, treatment, and service-related video content compared to generic photo posting. I am most proud of my team for always providing great customer service ensuring each client is happy and well taken care of.
We’d be interested to hear your thoughts on luck and what role, if any, you feel it’s played for you?
I have had great luck with my initial contacts to start my business as I worked in a clinic and started networking. Also, my husband works for BTL Aesthetics, well known for their body contouring device, the EMSCULPT opening my eyes to the world of aesthetics.
Pricing:
- $600 month
Contact Info:
- Email: kaylapetrasek@gmail.com
- Website: www.Allora-agency.com
- Instagram: @Allora.agency
