Today, we’d like to introduce you to Daisy Rojas.
Hi Daisy, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today.
My journey into the world of cleaning and organizing started quite organically.
Growing up, I was always the one in my family who loved keeping things tidy and finding innovative ways to clean and organize our home. This passion for cleanliness stayed with me into adulthood, and I decided to turn it into a business.
However, my path wasn’t without its challenges. When I started my cleaning business, I was going through a deep depression. I found solace and therapy in cleaning—it gave me a sense of control and accomplishment during a difficult time. This personal connection to cleaning fueled my desire to help others create serene and organized spaces in their homes.
I began by offering cleaning services to friends and family, and word quickly spread about my meticulous attention to detail and effective cleaning methods. Realizing the potential, I officially launched my cleaning business, focusing on providing top-notch services and sharing cleaning tips with a wider audience.
The real turning point came when I started creating content for Instagram and YouTube. I shared videos on practical cleaning tips, product reviews, and DIY projects, like how to make your bed look like it’s from a luxury hotel or how to clean stubborn water marks on glass doors using different products. My content resonated with a lot of people who were looking for effective and easy-to-follow cleaning advice.
Over time, my channel grew, and I expanded my content to include topics like organizing, home maintenance, and even fun projects like making origami figures out of toilet paper. Engaging with my audience and seeing the positive impact of my videos has been incredibly rewarding.
Today, my business is about providing cleaning services and educating and inspiring others to create clean and organized spaces in their homes. I continue to explore new cleaning techniques and products, always striving to bring the best advice and solutions to my followers.
Can you talk to us about the challenges and lessons you’ve learned? Looking back, would you say it’s been easy or smooth in retrospect?
The journey has definitely had its ups and downs. Starting a business is never a completely smooth road, and mine was no exception.
One of the biggest challenges I faced was balancing my mental health with the demands of building a business. When I first started, I was going through a deep depression, and finding the motivation to keep going was tough. Cleaning became a form of therapy for me, helping me to regain a sense of control and purpose.
Another major struggle was gaining visibility and building a client base from scratch. In the early days, I relied heavily on word-of-mouth referrals, which took time to grow. There were moments of self-doubt, wondering if I had made the right choice or if my business would ever take off.
Additionally, transitioning from offering cleaning services to creating content for YouTube brought its own set of challenges. Learning to film, edit, and market my videos was a steep learning curve. There were times when I doubted my ability to connect with an online audience and questioned if anyone would find my content valuable.
Despite these struggles, each challenge taught me resilience and adaptability. Overcoming these obstacles made my successes even more rewarding. Today, I’m proud of how far I’ve come and am grateful for the journey that has shaped me and my business into what they are today.
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
My work revolves around helping people create clean, organized, and welcoming spaces in their homes. I started by offering professional cleaning services, and over time, I expanded my business to include creating educational content on YouTube. My videos focus on practical cleaning tips, product reviews, and DIY projects that make cleaning and organizing easier and more enjoyable.
I specialize in deep cleaning techniques and efficient organizational strategies.
One of the things I’m most proud of is the community I’ve built through my social media. Hearing from viewers who have successfully implemented my tips and seeing how my advice has positively impacted their lives is incredibly rewarding. It’s fulfilling to know that my content not only helps people keep their homes clean but also brings them a sense of peace and accomplishment.
What sets me apart from others is my personal connection to cleaning. Having used cleaning as a form of therapy during a difficult period in my life, I understand the emotional and psychological benefits of a clean and organized space. This perspective allows me to approach my work with empathy and a genuine desire to help others find comfort and clarity in their own homes.
If we knew you growing up, how would we have described you?
I was born and raised in Puerto Rico and moved to the US when I was 17 years old. Shortly after moving, I met my now-husband, and when I was 20, we got married and had our first child. Growing up, I was always a curious and creative child. I loved exploring new things and was always eager to learn.
Moving to the US at 17 was a significant change, but it also provided me with new opportunities and experiences. My husband and I decided to combine our skills and start a business together; I offer cleaning services while he provides home maintenance. Working alongside my partner has been incredibly fulfilling, and we both enjoy helping our clients create clean, well-maintained homes.
Contact Info:
- Instagram: https://www.instagram.com/_forever_daisy?igsh=dHJ0cmh3YWQ1bnVq&utm_source=qr
- Facebook: https://www.facebook.com/ForeverDaisy1?mibextid=LQQJ4d
- Youtube: https://youtube.com/@foreverdaisy2898?si=ArQGA4srrzikHQXt
- Other: https://beacons.ai/forever_daisy
