Today we’d like to introduce you to Kelly Starkey.
Hi Kelly, please kick things off for us with an introduction to yourself and your story.
In October 2019, shortly after the birth of my first daughter, we were living in Tampa at the time with no family or friends nearby. I was a stay home mom in desperate need of getting out of the house and connecting with other moms. I discovered a group called FIT4MOM Tampa Bay and decided to check it out. I quickly fell in love with the group, the workouts, and the other moms. When we relocated to Orlando in September 2021 for my husband’s job, I was so sad to leave my amazing village behind. When I learned there was no FIT4MOM in Orlando, I knew I had to change that. Even though I was in a new city where I didn’t know anyone, I felt the calling to create a community for moms that didn’t exist here. Moms need a place to work out, interact with other moms, and have a safe space to bring their kids to have fun and play with their peers. That is what FIT4MOM West Orlando provides.
Would it have been a smooth road, and what are some of the biggest challenges you’ve faced along the way?
Being in a new city and starting a new business had its challenges. First, I had to get to know the area to find the best places to hold our classes and where moms spend their time so I could start getting the word out. Then I had to believe in the idea of “if you build it, they will come.” Once we were up and running in April 2022, the focus shifted to continuing to build our brand awareness and getting moms to try a class and see what we were all about. The Florida summer heat didn’t do us any favors since our classes are outside at parks, but we kept steadily growing and have seen more growth this fall.
Appreciate you sharing that. What should we know about FIT4MOM West Orlando?
FIT4MOM offers pre and postnatal health, wellness, and fitness programs for every stage of motherhood. All of our programs were created by moms for moms to provide strength in motherhood. We provide a place where all moms are welcome. We provide stroller-friendly workouts so moms can get a great workout and connection with other moms without worrying about childcare. We also offer weekly play dates, monthly moms’ night out, family workouts, and themed classes. We are proud of providing a place where moms from different backgrounds feel welcome and can come together to share, laugh, and love while caring for their physical and mental health.
Are books, apps, podcasts, or blogs that help you do your best?
Rising Strong- Brene Brown
Pricing:
- First Class Is Free
- A variety of membership plans are available
Contact Info:
- Website: westorlando.fit4mom.com
- Instagram: https://www.instagram.com/fit4momwestorlando/
- Facebook: https://www.facebook.com/fit4momwestorlando
