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Hidden Gems: Meet Marcserne Prudent of X Industries

Today we’d like to introduce you to Marcserne Prudent.

Hi Marcserne, please kick things off for us with an introduction to yourself and your story.
I was actually laid off from my job as a 12 Volt Installer at a shop that was going out of business. People weren’t getting paid and it just wasn’t for me anyways. I came back to retrieve my tools a few days later and they were stolen. One of the employees stole my entire tool box and that was my livelihood. So not being able to get work because of that I stayed home. I did some research and started growing my identity as a person. I knew I didn’t want to go back to another job even though I was highly qualified for multiple and I told my wife that. She reassured me and that’s when I got into Turo. It started off with a 2014 Audi A4 and we seen how well that did for a month and kept trying to figure out how to expand. Not many people seen the vision so we were constantly turned down but we were persistent and relentless. We then found out how to leverage our credit and others to get more vehicles and now we are at 9 cars 2 months later. Our end goal is 30 by the end of 2022.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
No, it has not been a smooth road at all. My wife & I were tired of working the typical 9 to 5 job. It was physically, mentally, & emotionally draining. We barely got to see each other because she worked overnight. So she quit & we went full time on Turo. People told us we were wasting our time, just not supportive at all, so we became determine to make this work.. To start our business we had to take from our savings & put our credit on the line. Which was pretty hard for us because this was the only thing we had to survive off of.

Alright, so let’s switch gears a bit and talk business. What should we know?
X Industries is a black owned business scaling its way past everyone’s expectations.

We are a rental car business & we are known for our excellent customer service & clean cars.

What sets us apart from everyone else is that we strive for a 5-star experience for all of our customers. All cars are properly disinfected, personally detailed, and filled with gas before they are given to the each & every customer.

Brand wise, I am most proud that our customers enjoy their rentals & that we come highly recommended.

We’d like for customers to know that their satisfaction is our top priority, we are a hassle-free rental company, & that we are straight forward with everyone so that nothing is hidden.

Do you have recommendations for books, apps, blogs, etc?
My favorite apps are calendar & reminder because they help us stay organized.

My favorite podcasts are Valutainment & Rich Dad Channel

Pricing:

  • $40-$100/day depending on the vehicle

Contact Info:


Image Credits
Adara Prudent

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