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Inspiring Conversations with Irina Karakulkina of FLORAL SAVOUR

Today we’d like to introduce you to Irina Karakulkina

Hi Irina, thanks for joining us today. We’d love for you to start by introducing yourself.
My name is Irina, and I’m originally from a small town in Central Russia. I moved to the U.S. to pursue my dream of building a flower business and bringing my unique vision of European-style floristry to America.

I arrived nearly two and a half years ago, and for the past eight months, I’ve been running my flower shop in one of Orlando’s most beautiful neighborhoods—Baldwin Park. My journey began as a home florist with an online store, but as my customer base grew, I knew it was time to take the next step. After my first two major holiday seasons, I opened my shop in Baldwin Park, a place I fell in love with at first sight. Its charm perfectly matches my floral style—sophisticated, elegant, and inspired by European floristry.

At my store, customers can find both classic flowers and unique, rare varieties. We offer a selection of ready-made floral arrangements, as well as custom pre-orders for pickup or delivery. I personally select all our flowers from the finest suppliers in Ecuador, Europe, and the U.S. Seeing my floral designs resonate with customers and watching my business grow has been incredibly rewarding. I’m grateful to be part of this wonderful community and to share my passion for flowers with Orlando.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
I can’t say that the path was difficult, as I have a lot of experience in floristry and a vision of the flower business as such. Since I was the director of a flower shop in Moscow. The main obstacle for me was my knowledge of the language, since I came to America, I did not know it at all and I learned it in the process of communicating with clients. Fortunately, my clients appreciated my floristic skills and professionalism first of all.

As you know, we’re big fans of FLORAL SAVOUR. For our readers who might not be as familiar what can you tell them about the brand?
We specialize in elegant, thoughtfully designed flower arrangements—from classic blooms to rare and unique varieties. Every flower is personally selected from top suppliers in Ecuador, Europe, and the U.S. to ensure the highest quality.

What Makes Us Different?
I believe flowers should feel special, not just ordinary. That’s why my shop focuses on:

Unique & high-quality blooms – You’ll find flowers here that you won’t see in a typical grocery store bouquet.
A personal touch – Every arrangement is designed with an artistic eye, creating something truly one-of-a-kind.
A seamless experience – You can stop by and pick up a bouquet, place a custom order, or have flowers delivered to your door.
What We’re Known For
My customers love the soft, romantic color palettes, lush textures, and sophisticated European style of my arrangements. Whether it’s a simple bouquet, wedding flowers, or a holiday centerpiece, I always aim to create something that feels elegant and effortless.

What I’m Most Proud Of
Honestly, I’m most proud of how my little dream has turned into a thriving business in just a short time. Seeing customers come back again and again, trusting me to create flowers for their special moments—that means everything to me. The fact that people in Orlando appreciate my style and what I bring to floristry makes all the hard work worth it.

What I Want You to Know
If you’re looking for beautiful, high-quality flowers that feel special, I’d love for you to visit my shop! Whether you need a last-minute bouquet, custom flowers for an event, or just want to browse, I’m and my florists here to help.

We offer:

Ready-made and custom floral arrangements
User-friendly website with fast order processing
Pickup & delivery options
Weddings and event florals
Seasonal collections & rare blooms

Flowers should bring joy, and that’s what I aim to do with every arrangement. Hope to see you in the shop soon!

Alright so before we go can you talk to us a bit about how people can work with you, collaborate with you or support you?
I love working with people who appreciate beautiful flowers and want to bring more of them into their lives! Here’s how we can connect:

💐 Order Flowers – The easiest way to support my shop is to let me create something special for you! Whether it’s a ready-made bouquet, a custom order, or flowers for a wedding or event, I’d love to design something beautiful for you. You can stop by the shop, place a pre-order, or have flowers delivered!

🤝 Collaborate with Me – I’m always open to fun collaborations with photographers, event planners, businesses, and creatives! Whether it’s flowers for a photoshoot, a styled event, or a unique project, I’d love to hear your ideas. Let’s create something beautiful together!

📢 Spread the Word – If you love my flowers, tell a friend, leave a review, or tag me on Instagram—it truly means so much! Word-of-mouth is everything for a small business, and I appreciate every bit of support.

📸 Follow & Engage on Social Media – If you want to keep up with what’s new in the shop, get floral inspiration, or see behind-the-scenes moments, follow me on Instagram and TikTok! Every like, comment, and share helps more people discover my flowers. @floralsavour

Pricing:

  • flower boxes from $69
  • dozen roses from $55
  • flower bouquets from $59
  • flower arrangements from $69
  • weddings and events are discussed individually

Contact Info:

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